TEHNOLOGIYA VYBORA INNOVACIONNOY STRATEGII RAZVITIYA PREDPRIYATIYA NA OSNOVE SOSTOYANIYA EGO INNOVACIONNOGO POTENCIALA
Abstract and keywords
Abstract (English):
In this article, the author suggests an expanded approach to the assessment of the level and structure of innovative potential of the company and also develops technology of selection of innovation strategy for enterprise development based on the specified approach in line with the level of the various components of its innovative potential.

Keywords:
инновация, инновационный потенциал, инновационная стратегия, innovation, innovative potential, innovation strategy
References

1. Azgal'dov G. G., Kostin A. V. Intellektual'naya sobstvennost', innovacii i kvalimetriya // Ekonomicheskie strategii, 2008. - № 2(60).

2. Draker, P. Biznes i innovacii. - M.: Vil'yams, 2007.

3. Misko, K. M. Resursnyy potencial regiona (teoreticheskie i metodicheskie aspekty issledovaniya) / K. M. Misko. - M. : Nauka, 1991.

4. Shushkin, M.A. Problemy lokalizacii proizvodstva avtokomponentov v Rossii/ M.A. Shushkin // Vestnik Kazanskogo tehnologicheskogo universiteta: Izd-vo Kazan. gos. tenhnol. un-ta, Kazan', 2012. № 15.

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