This article is devoted to the investigation of reasons why the mythological perception of life is so actual in contemporary popular culture. The investigation is based on the analysis of structural and functional similarity between melodramatic TV series and myth.
миф, популярная культура, повествование, мелодраматический телесериал, социальный порядок, Myth, popular culture, narration, melodramatic TV series, social order
1. V.A. Ahtyamova, E.A. Efanova, A.M. Ahtyamov, Vestnik Kazanskogo tehnologicheskogo universiteta, 15, 15, 271-275 (2012).
2. H. Ortega-i-Gasset, Izbrannye trudy. Izdatel'stvo «Ves' mir», Moskva, 1997. S. 43-164.
3. M.G. Yunusova, N.N. Melihova, Vestnik Kazanskogo tehnologicheskogo universiteta, 3, 90 - 94 (2010).
4. R. Kayua, Mif i chelovek. Chelovek i sakral'noe. Izdatel'stvo OGI, Moskva, 2003, S.120 - 124.
5. E.M. Meletinskiy, Poetika mifa. Izdatel'skaya firma «Vostochnaya literatura» RAN, Shkola «Yazyki russkoy kul'tury», Moskva, 1995, S.169 - 171, 279 - 281.
6. E.A. Torchinov, Religii mira: Opyt zapredel'nogo. Psihotehnika i transpersonal'nye sostoyaniya. «Peterburgskoe vostokovedenie», Sankt-Peterburg, 2000, S.52, 78.
7. L.A. Burganova, L.N. Vezner, Vestnik Kazanskogo tehnologicheskogo universiteta, 16, 19, 336-340 (2013).
8. L. Saffhil, V sb. Massovaya kul'tura: Sovremennye zapadnye issledovaniya. Fond nauchnyh issledovaniy «Pragmatika kul'tury», Moskva, 2005. S.62, 66 - 67.
9. I.M. Tronskiy, Istoriya antichnoy literatury. Vysshaya shkola, Moskva, 1988, S. 254 - 255.
10. R. Makki, Istoriya na million dollarov: Master-klass dlya scenaristov, pisateley i ne tol'ko. Al'pina non-fikshn, Moskva, 2008, S. 14-15, 36-37.
11. Yu. Idlis, Russkiy reporter, 44, 78-85 (2012).
