OSOBENNOSTI FORMIROVANIYA KONKURENTNOY STRATEGII PREDPRIYATIYA SFERY OBSLUZHIVANIYA INNOVACIONNNOY DEYATEL'NOSTI
Authors:
1.
KNITU
Type:
Article
eLocation:
Status:
Published
Received:
19.04.2023
Accepted:
01.08.2025
Published:
01.08.2025
Subject area:
UDC 330.341:338
Language:
Russian
Keywords:
конкурентная стратегия, SWOT-анализ, инновационная инфраструктура, competitive strategy, SWOT-analysis, innovation infrastructure
Abstract (English):
Competition, as an essential characteristic of the modern market economy, determines the need for enterprises adequate competitive strategies. Possession of methodological tools of strategic management will help ensure the development of the most effective competitive strategy. The main stages of creating a competitive strategy. The example of the analytical stage of development of competitive strategy of enterprises operating in the field of innovation infrastructure, using the technique of SWOT-analysis. The possible strategic direction of the company under study.
Competition, as an essential characteristic of the modern market economy, determines the need for enterprises adequate competitive strategies. Possession of methodological tools of strategic management will help ensure the development of the most effective competitive strategy. The main stages of creating a competitive strategy. The example of the analytical stage of development of competitive strategy of enterprises operating in the field of innovation infrastructure, using the technique of SWOT-analysis. The possible strategic direction of the company under study.
Keywords:
конкурентная стратегия, SWOT-анализ, инновационная инфраструктура, competitive strategy, SWOT-analysis, innovation infrastructure
конкурентная стратегия, SWOT-анализ, инновационная инфраструктура, competitive strategy, SWOT-analysis, innovation infrastructure
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